Everyone wants to drive traffic to their blog. If you have no audience, why write?
One important tip: no plagiarism! Write your own content. If you paraphrase or quote, give credit where credit is due. Not only is this etiquette and honesty, but the web browser spiders will recognize your website as duplicate content and you could be punished for it. How? By not ranking your blog postings high up in Google searches (or any other search engine you will use.) Think about how you use search engines. Do you look on pages three and beyond? I can say with certainty that I do not. If what I’m looking for is not on the first two pages of the Google search, I’m on to another keyword search.
There is a lot of information out there on keyword optimization and SEO. As in previous posts, the amateur is not going to try to reinvent the wheel and explain something I barely understand myself. Google it. Study it. Read blogs by people like Darren Rowse. If there is anyone who can explain this stuff, his blog can. SEO and keyword optimization is important in the blogging world. One thing I have noticed is to pick your keywords and use them several times in a blog post. This way the spiders can pick them out easily and place your post high in search engine results.
The down and dirty of this short post:
Learn about SEO and keyword optimization
Most importantly, write what interest you! Even if search engines can fun it, no one is going to read past sentence two if it isn’t interesting!